Some croon that love is a game and others that it is a verb. At Found, it is everything. It is the why, the who and the how and is always a story worth telling.
Inspiration for the second look book came from a desire to combine both the romantic and industrial notes of the collection. With Valentine’s Day approaching, we wanted to show off Found’s sentimental side, yet put an edgier spin on it. Using the loft of the Found warehouse space as our backdrop, an abundance of candles and a few softer pieces brought out the romantic tones. I just love how the varying textures of wood and metal create a unique setting to display the collection. Check out a few photos here and make sure to check out the whole look book, The Game of Love
We’re so thankful to the amazing collaborators on this shoot and for Style Me Pretty for the Valentine’s Day feature